36 CHARTING AND CHANGING THE POLICY LANDSCAPE: PROMOTING PHYSICAL ACTIVITY AND REVERSING PHYSICAL INACTIVITY THROUGH POLICY SOLUTIONS

Synthesis of the case study

The executive summary was developed by the American College of Sports Medicine in 2006. It presents the framework for a new era in American health policy, and an important part of the solution to health care economics and delivery in the 21st century. This is a call for a different health policy paradigm, a new national effort. It embraces the reality that on the governmental and private sector level, good policies can lead to a fundamental reduction and prevention of chronic diseases. Furthermore, this call focuses on the powerful potential of lifestyle and behavior changes, stimulated and supported by policy measures.